From 565 to 1,700 referring domains for a medical beauty & wellness brand
Confidential Client — Medical brand — face beauty & health wellness products
Ongoing campaign - started October 2025, still active
The numbers behind the result.
The challenge
The brand sells medical-grade products aimed at face beauty and overall health wellness — a niche where trust and authority matter as much as visibility, given the health claims involved. Starting from 565 referring domains in October 2025, the site needed a genuinely credible backlink profile to match the quality of the products themselves.
Our approach
This is an ongoing link building campaign rather than a fixed sprint — we're still actively building links for this client every month. The focus has been steady, sustainable growth in referring domains rather than a short-term spike, keeping traffic stable throughout rather than risking volatility.
What we shipped: Ongoing monthly link building, growing referring domains from 565 to 1,700 so far.
Referring domains have grown from 565 in October 2025 to 1,700 a year later, with Domain Rating now at 40 and 9,200 backlinks recorded. Organic traffic has stayed stable throughout the campaign rather than spiking and dropping, and link building is still ongoing every month.
Ahrefs — Backlink Profile
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