Editorial backlinks and guest posts for Salford businesses — placed on real, relevant UK publications. No PBNs, no link farms.
Trusted by teams across Greater Manchester
Salford is home to The Lowry, which holds the world's largest public collection of L.S. Lowry's work — over 400 paintings and drawings by the artist most associated with depicting this exact part of England. Right across the water sits MediaCityUK, Europe's largest media hub and home to BBC North and ITV. For a travel or tourism brand, that combination of world-class art and genuine broadcasting significance is a hook most campaigns from a link building agency in Salford fold into generic "Greater Manchester" copy instead of using properly.
If you run a hotel, guesthouse, tour company, or attraction in or around Salford, this city has genuinely distinctive material to build a campaign on: the world's largest Lowry collection, and a media industry hub significant enough to have relocated major national broadcasters here.
It also suits wider Salford-based businesses wanting solid local search visibility. But our sharpest focus, and where a SEO agency Salford campaign delivers the most, is travel and tourism brands with a genuine connection to Salford Quays, The Lowry, or the MediaCityUK visitor experience — that's specific, verifiable material that separates a properly researched campaign from copy that just folds Salford into "Manchester" without distinction.
Salford's local press landscape is worth understanding properly:
the Manchester Evening News, which now covers Salford directly following the closure of the dedicated Salford Advertiser in 2015, has genuine appetite for tourism, culture, and business stories across Salford Quays and MediaCityUK.
Visit Salford and The Lowry itself actively promote the city's arts and media identity, alongside Salford Quays' transformation from industrial docks into what the city's own tourism messaging calls "the new leisure capital of the North West." This tier is genuinely receptive to well-researched content tied to Lowry's art, MediaCityUK's studios, or the Quays' regeneration story.
Pitching a Salford-specific angle, rather than defaulting to generic Manchester framing, is what actually gets a story picked up, since Salford has spent years building a distinct identity separate from its larger neighbour.
Salford holds the world's largest public collection of L.S. Lowry's work, and sits opposite Europe's largest media hub, most SEO campaigns for the city fold it into generic 'Manchester' copy.
Salford's genuine advantage is a waterfront transformation story with real cultural weight. The Lowry, opened in 2000 and officially inaugurated by Queen Elizabeth II, houses over 400 works by the painter most identified with depicting industrial Northern England — a collection deep enough to reward repeat visits beyond his famous matchstick-figure paintings.
Directly across the water, MediaCityUK is genuinely Europe's largest media hub, home to BBC North and ITV studios, with public tours available. Add Ordsall Hall, a Grade I listed Tudor manor house offering a completely different heritage angle, and Salford has enough range (art, broadcasting, and Tudor history) to support several genuinely distinct content angles rather than one generic "Quays" story.
We start by identifying which part of Salford's identity fits your brand (the Lowry art collection, the MediaCityUK broadcasting story, or Ordsall Hall's Tudor heritage) rather than defaulting to generic Greater Manchester copy. From there: proper outreach to the Manchester Evening News with locally-grounded pitches specific to Salford, not folded into wider Manchester coverage.
Every link is manually secured and checked for genuine relevance: no bulk directories, nothing that risks a penalty. Reporting stays focused on links secured, referring domains, backlink profile strength, and real keyword movement sized appropriately for this market.
Every one of those 8 links was manually reviewed before it went live — that's the filtering real outreach requires.
“Building a Salford hospitality client's content around The Lowry's world-record collection and MediaCityUK, rather than generic Manchester copy, gave the brand a genuinely distinct local identity.”
A copy-paste "Greater Manchester" SEO campaign wastes what genuinely sets Salford apart: the world's largest public Lowry collection, and a broadcasting hub significant enough to have drawn the BBC north. Treating Salford as an extension of Manchester rather than its own distinct city means missing content and outreach angles most competitor pages don't bother separating out. For a travel or tourism brand, that's leaving Salford's real, independent identity unused in favour of a bigger neighbour's name recognition.
Every Salford campaign is scoped around your business and how directly it connects to the city's arts, media, or heritage tourism identity — so we don't publish fixed figures here.
See exactly what's included at every level.
View pricing & packagesEvery figure below comes from live campaigns, not marketing copy. Ask us for the full breakdown behind any of them.
Four steps, one compounding result — this is the mechanism behind every campaign we run.
A real, relevant UK publication links to your site — no PBNs, no link farms.
Search engines register growing third-party trust in your site over time.
Your key pages climb for the Salford search terms that matter to your business.
More qualified visitors find you organically — and convert into customers.
Our Salford campaigns also serve businesses across Greater Manchester, including teams based near Preston and Lancaster who want to rank for Salford-specific search terms.
Move up the local pack and organic results for the terms your media and broadcasting customers are already typing.
Placements referencing MediaCityUK and Salford Quays and Greater Manchester give search engines — and readers — a genuine local signal.
Most Salford clients see their first ranking shift inside 8–12 weeks, with compounding gains after that.
We audit your backlink profile against your top 3 Salford or national competitors.
A 90-day link plan built around media and broadcasting, digital and creative and higher education in Salford.
UK-based editors pitch and place. You approve every site before we go live.
Monthly report with live URLs, traffic and ranking impact from every placement.
Swipe sideways to compare →
| Links Growth | Typical agency | DIY / cheap gigs | |
|---|---|---|---|
| Real editorial placements, not PBNs | |||
| You approve every site before it goes live | |||
| UK-based writers & outreach team | Sometimes | ||
| Live URL + traffic data per placement | |||
| Month-to-month, no lock-in contract | |||
| Dedicated strategist | Rarely |
Real feedback from marketing leads across the UK — the same team behind every Salford campaign.
“We tried two agencies before Links Growth and watched our DR flatline. Six months in we're up 22 points, ranking for terms we couldn't crack in two years, and the placements are on sites we actually want to be associated with.”
“What I appreciate most is the transparency. Every placement comes with the live URL, traffic it sent, and the domain metrics. Our last agency sent a PDF once a quarter and prayed we didn't ask questions.”
“The travel SEO work was genuinely impressive. They got us into major national travel press and a handful of niche travel publications I didn't even know existed. Bookings attributable to organic traffic nearly tripled in a year.”
“Realistic promises, ruthless execution. They told us we'd gain 12-15 DR points in the first year and we gained 14. No fluff, no chasing, no surprise invoices. Rare in this space.”
“As a hospitality brand we get pitched by every 'SEO expert' with a spreadsheet. Links Growth is the only one who actually understood the travel press landscape. The coverage reads like a recommendation, not an ad.”
“We'd been burned by cheap link packages before, so we were sceptical. Every single placement they've delivered has been on a site I'd genuinely recommend to a guest. That's never happened with an agency before.”
“The reporting alone is worth it. I can see exactly which link drove which spike in demo signups. Our board stopped asking what SEO spend actually does once we started sharing these dashboards.”
“Logistics is a boring niche to sell coverage in, or so I thought. They found angles — sustainability data, regional hiring stories — that got us into press we'd never have landed cold. Genuinely creative outreach.”
“I've worked with three link building agencies and Links Growth is the first one where I never had to chase a report. It just lands, on time, every month, with the numbers we actually asked for.”
“What sold me was their refusal to touch PBNs even when I asked about faster options. Six months later our rankings are still climbing instead of the cliff-edge drop I'd seen with a previous provider.”
“The travel press relationships genuinely exist — I've had two journalists mention Links Growth by name when they reached out to us directly for a follow-up story. That doesn't happen with a mass-outreach agency.”
“We tried two agencies before Links Growth and watched our DR flatline. Six months in we're up 22 points, ranking for terms we couldn't crack in two years, and the placements are on sites we actually want to be associated with.”
“What I appreciate most is the transparency. Every placement comes with the live URL, traffic it sent, and the domain metrics. Our last agency sent a PDF once a quarter and prayed we didn't ask questions.”
“The travel SEO work was genuinely impressive. They got us into major national travel press and a handful of niche travel publications I didn't even know existed. Bookings attributable to organic traffic nearly tripled in a year.”
“Realistic promises, ruthless execution. They told us we'd gain 12-15 DR points in the first year and we gained 14. No fluff, no chasing, no surprise invoices. Rare in this space.”
“As a hospitality brand we get pitched by every 'SEO expert' with a spreadsheet. Links Growth is the only one who actually understood the travel press landscape. The coverage reads like a recommendation, not an ad.”
“We'd been burned by cheap link packages before, so we were sceptical. Every single placement they've delivered has been on a site I'd genuinely recommend to a guest. That's never happened with an agency before.”
“The reporting alone is worth it. I can see exactly which link drove which spike in demo signups. Our board stopped asking what SEO spend actually does once we started sharing these dashboards.”
“Logistics is a boring niche to sell coverage in, or so I thought. They found angles — sustainability data, regional hiring stories — that got us into press we'd never have landed cold. Genuinely creative outreach.”
“I've worked with three link building agencies and Links Growth is the first one where I never had to chase a report. It just lands, on time, every month, with the numbers we actually asked for.”
“What sold me was their refusal to touch PBNs even when I asked about faster options. Six months later our rankings are still climbing instead of the cliff-edge drop I'd seen with a previous provider.”
“The travel press relationships genuinely exist — I've had two journalists mention Links Growth by name when they reached out to us directly for a follow-up story. That doesn't happen with a mass-outreach agency.”
Share your domain, three competitors and what you're trying to rank for. We'll come back within 48 hours with a free link gap audit and a 90-day plan.